Joint Publishing (Hong Kong) Company Limited was established in 1948 by the merger of three well-known publishing institutions active in the Chinese publishing industry in the thirties and forties of the twentieth century, namely Life Bookstore, Reading Publishing House and Xinzhi Bookstore.

Joint Publishing (Hong Kong) publishes nearly 200 new books every year, with a total of nearly 7,000 books published in four major sections, including humanities and academics, Hong Kong and Macao themes, fashion and lifestyle, and language studies. With its rigorous editorial approach and unique design taste, the triptych has attracted a large number of outstanding authors and loyal readers at home and abroad, and has won numerous awards for outstanding books and book design in Hong Kong and internationally.

Joint Publishing (Hong Kong) has become a well-known cultural publishing brand in Greater China, based on the local market and caring for the world, with the mission of promoting culture and disseminating new knowledge, pursuing a unique visual and creative interpretation of Chinese cultural propositions, paying attention to real life, and serving Hong Kong society.